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Previous Veterinary Marketing Awards

Marketing Awards 2007

Veterinary Media Advertising Award

Sponsored by:

Pictured here:
Julian Astin	Scholz & Friends (Ad Agency)
Carol Willey	DMR Kynetec (Sponsor)
Allan Henderson	Boehringer Ingelheim

Winner
Product	Vetmedin
Client	Boehringer Ingelheim
Agency	Scholz & Friends

Highly Commended
Product	Phytopica
Client	Schering-Plough
Agency	Animal Health Brand X

Highly Commended
Product	Metacam (Dogs)
Client	Boehringer Ingelheim
Agency	Scholz & Friends

Farm Media Advertising Award

Sponsored by:

Pictured here:
Julian Astin	Scholz & Friends (Ad Agency)
Vic Bunby	Farmers Weekly (Sponsor)
Allan Henderson	Boehringer Ingelheim

Winner
Product	Ingelvac M.hyo
Client	Boehringer Ingelheim
Agency	Scholz & Friends

Highly Commended
Product	Ingelvac M.hyo
Client	Boehringer Ingelheim
Agency	Scholz & Friends

Highly Commended
Product	Leo Red
Client	Boehringer Ingelheim
Agency	Scholz & Friends

Consumer Media Award

Sponsored by:

Pictured here:
Erwan Strullu	Merial Animal Health
Heather Maggs	Roundhouse Healthad
Wendy Miller-Smith	On Switch (Sponsor)
Kevin McGetrick	Roundhouse Healthad

Winner
Product	Purevax
Client	Merial Animal Health
Agency	Roundhouse Healthad

Highly Commended
Product	Eqvalan
Client	Merial Animal Health
Agency	RFA Advertising LLP

Highly Commended
Product	£10 Vaccinations
Client	Vets4Pets
Agency	Vets4Pets

Direct Mail Award

Sponsored by:

Pictured here:
Mark Hemsley	RFA (Ad Agency)
Erwan Strullu	Merial Animal Health
Martyn Holman	RFA (Ad Agency)
Lance Hoppe	Vet File (Sponsor)

Winner
Product	Previcox
Client	Merial Animal Healt
Agency	RFA Advertising LLP

Highly Commended
Product	Tracer
Client	Bayer Animal Health
Agency	MJL Advertising

Highly Commended
Product	Ivomec
Client	Merial Animal Health
Agency	Euro RSCG

Advertising Campaign Award

Sponsored by:

Pictured here:
Julian Astin	Scholz & Friends (Ad Agency)
Jim Jones	Publisher Farmers Guardian & Dairy Farmer (Sponsor)
Allan Henderson	Boehringer Ingelheim

Winner
Product	Ingelvac
Client	Boehringer Ingelheim
Agency	Scholz & Friends

Highly Commended
Product	Vetmedin
Client	Boehringer Ingelheim
Agency	Scholz & Friends

Highly Commended
Product	Purevax
Client	Merial Animal Health
Agency	Roundhouse Healthad

Marketing Campaign Award

Sponsored by:

Pictured here:
Phil Ledger	MJL Advertising
Tamzin Thornton	Editor Vet Times (Sponsor)

Winner
Product	Petlog
Client	Kennel Club
Agency	MJL Advertising

Highly Commended
Product	Phytopica
Client	Schering-Plough Animal Health
Agency	Brand X

Highly Commended
Product	Zubrin
Client	Schering-Plough Animal Health
Agency	Brand X

Detail Aid Award

Sponsored by:

Pictured here:
Sam Gayton	Pfizer Animal Health
Stephen Dann	DBT Database and Internet Business Solutions (Sponsor)

Winner
Product	Convenia
Client	Pfizer Animal Health
Agency	Grey Healthcare

Highly Commended
Product	Highly Obesity Mgt Diet
Client	Nestlé Purina
Agency	Cherry Advertising

Highly Commended
Product	Purevax
Client	Merial Animal Health
Agency	Roundhouse Healthad

John O’Hara Award

Sponsored by:

Pictured here:
Allan Henderson	Boehringer Ingelheim
Julian Astin	Scholz & Friends (Ad Agency)
Amanda Greenwood	Chairman VMA – Wrigley Foster Media Direct Ltd

Winner
Product	Vetmedin
Client	Boehringer Ingelheim
Agency	Scholz & Friends

Veterinary Readership Award

Sponsored by:

Pictured here:
Julian Astin	Scholz & Friends (Ad Agency)
Tamzin Thornton	Editor Vet Times (Sponsor)
Allan Henderson	Boehringer Ingelheim
Amanda Greenwood	Chairman VMA – Wrigley Foster Media Direct Ltd

Winner
Product	Vetmedin
Client	Boehringer Ingelheim
Agency	Scholz & Friends

Highly Commended
Product	Metacam (Dogs)
Client	Boehringer Ingelheim
Agency	Scholz & Friends

Highly Commended
Product	Metacam (Cattle)
Client	Boehringer Ingelheim
Agency	Scholz & Friends


	Have your say! Tell us what you thought to the awards March 2008. Please follow the link and fill in our on-line survey. It will only take a few minutes to complete. The survey will remain open until 31st March 2008” 2008 Awards Survey Take a tour of the photos taken this year: Photos taken at the awards Winners and shorlisted from this years awards: Download the 2008 awards results sheet

e-Communications Seminar

Be a part of a conversation.
And be interesting>>

The animal health industry must have a new media strategy in place. But e-commerce isn’t just about killer applications, widgets and Web 2.0, say speakers at a Veterinary Marketing Association seminar in October. When it comes to creating value – and revenues, nothing beats human communication.

Direct Mail Workshop

Aimed at: This workshop is aimed at those who are new to the marketing function or aspire to enter the marketing function from another discipline such as sales or technical services. Subject areas covered: An introduction to Direct Mail. An overview of Direct Mail with the promotion/marketing mix. The role of the advertising agency. Targeting and selecting the right audience. Handling responses. Application: By the end of the day you will have an appreciation of: How direct mail fits in to the marketing mix. How to develop a creative direct mail idea that works. The do's and don'ts of direct mail in order to achieve the best response rate.